This 3-day course titled ‘Fundamentals of Arts Management: Strategic Planning, Marketing, & Financial Planning’ was conducted by tutors with significant experience in their respective areas and who are leading well-known arts and social enterprise organisations in India.

The course was aimed arts and culture professionals seeking to strengthen their skills for managerial roles in an arts organisation. The course included both theory and practical work and included the following:

• Developing organisational strategy in alignment with its vision and mission
• Arts marketing including audience development
• Financial planning including budgeting