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Centre for Cultural Resources and Training (CCRT) commissioned ARThinkSouthAsia to deliver a 5-day short course in Arts Management for people working in arts and cultural organizations, run and/or funded by the government.

The course covered fundamental aspects of Arts Management:

  • Strategic Planning (2 Days) conducted by Manisha Gupta
  • Marketing and Fundraising (1 Day) conducted by Pooja Sood
  • Human Resources (1 Day) conducted by Ketaki Malhotra
  • Financial Planning (1 Day) conducted by Mohit Gopal

This 5-day course, held from 9 AM to 5 PM daily, was a mix of theory and practice, with group work and lectures. It was attended by 18 candidates from around India and culminated in a certificate ceremony.


Manisha Gupta (Strategic Planning): She has 20 years of experience in the social entrepreneurship sector of India. In 1994, she joined Ashoka: Innovators for the Public, a global organization of social entrepreneurs, where she served for nine years as the India Country Representative and International Director for Ashoka’s youth programs. During her tenure at Ashoka, Manisha worked with the India team to develop new initiatives to build a collaborative community of social entrepreneurs in the country. Manisha is the founder and Director at Start Up! which works as an angel investor, incubator and consultant to social entrepreneurs. Start Up! provides deep and immersive strategic development and execution support to seed and scale ventures that create lasting impact in under-served communities. Since 2009, Start Up! has incubated and scaled 12 social ventures, several of which are hybrid models. It has advised more than 30 leading social enterprises. Start Up! also conducts the outreach, due diligence and jury presentation for the India Social Entrepreneur of the Year Award – co-hosted jointly by Schwab Foundation for Social Entrepreneurship and Jubilant Bhartia Foundation. Manisha has served as a faculty member at ATSA since 2011. Over the last five years, she has advised more than 50 organizations in the field of contemporary arts across South Asia. Manisha has also been a consultant with international funding agencies. She has co-authored two books,1098: Childline Calling and Opening Doors – Ten Years of Ford Foundation’s International Fellowships in India.

Pooja Sood (Marketing and Communication): She is the Founder Director of ARThinkSouthAsia. Pooja is also the Director of KHOJ International Artists’ Association. Her contribution has been in the field of curating alternative contemporary art practices in India as well as exploring different models of collaboration and institution-building in contemporary art. Pooja has spoken and participated in various forums on Indian contemporary art, art management, and South Asian art in India and abroad. She is a Fellow of the Clore Leadership Programme, UK (2009-10).

Ketaki Malhotra (Human Resources): Ketaki is an HR professional with over 24 years of experience. Her experience spans across organisations in Consulting as well as the IT, Financial Services, and Consumer industries. She has worked with companies such as GE, Max New York Life, Korn/Ferry and others. Ketaki leverages her experience both as an HR and OD practitioner, as well as consultant and advisor to help clients through targeted organisation and leadership development interventions including leadership assessments as well as action-learning programs. She also delivers training programs that enhance self- and people-management skills. A Certified Hogan Assessor and Coach, she has been a Master Trainer for the “HR Next” program of SHRM. She mentors MBA students, as a passion.

Mohit Gopal (Finance and Budgeting): Mohit Gopal started his career with P&O Shipping as a deck cadet and continued to sail until 2002 when he received his First Mates certification. He then completed his Management education from IIM Ahmedabad and then joined the International Finance Corporation; the private-sector-focussed arm of the World Bank. There he analyzed companies for potential debt & equity investments by IFC, learning much about the business environment in India before leaving to start an Advisory and Consulting firm, Metalogos, in July 2006. Since then, Mohit has worked with a number of start ups and early stage companies across India, helping them scale up and become sustainable. He has great expertise in structuring transactions, financial modeling and looking for common sense solutions in complex problems.


Parveen Jaggi: General Secretary; Sandli Pairan Kala Kender, Punjab.

Kiyasetuo Kire: Documentation officer, North East Zone Cultural Centre, Dimapur.

Ramachandra Shelke: Department of Theatre, SRTM University, Nander, Maharashtra

Piush Kumar: Director, South Central Zone Cultural Centre, Nagpur.

Anuradha Singh: Executive Manager, Cultural Programming, Gunijankhana, Maharaj Sawai Man Singh II Museum, Jaipur.

Sunil Gupta: Assistant Keeper (Head of Education and Research), Allahabad Museum, Allahabad.

Vishalakshi Nigam: Research Officer/ Vigilance Officer/ Nodal Officer, Lalit Kala Akademi, New Delhi.

Preeti Kathuria: National Academy of Art Assisstant Editor (Contemporary), Lalit Kala Akademi, New Delhi.

Shubhra Tandon: Senior Programme Officer, Sanskriti Foundation, New Delhi.

Sarjun Prasad: Assistant Archaeologist (Central Antiquity Collection Section), Archaelogical Survey of India, Purana Qila, New Delhi.

Sandeep Madan: Programme Officer, Jawahar Kala Kendra, Jaipur.

Temsunaro: Research Officer, North East Zone Cultural Centre, Dimapur.

Rakesh Mehta: Programme Officer, West Zonal Cultural Centre, Udaipur.

Sunanda Srivastava: Superintending Archaeologist (Antiquity), Archaelogical Survey of India, Janpath, New Delhi.

Anita Suri: Exhibition Officer, Indira Gandhi Centre for the Arts, New Delhi.

Parag Sarmah: Productions Manager, National School of Drama, New Delhi.

G. Varghese K. T.: P. S. To Director, National School of Drama, New Delhi.

Ritika Khanna: Heritage Academy – Research Assistant.

This event is part of ARThinkSouthAsia

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